Pro Video – Yes You Can
Pro video is fun. With better technology and lower prices you don’t have to be a “video person” to create a licensable video. Thank goodness, huh?
Start your journey on the right foot. Video production comes down to three simple components.
Video Licensing – Getting Started Overview
1) Camera
Nearly any camera you purchase these days is ready for the web. So stop freaking out. Keep it simple with a Flip or step up to something professional.
2) Audio
Good audio gets any shoot into the air. If you’re skimping here you might as well stay in for the winter.
3) Lighting
If you’re like me (ie not professional talent) you might need some help around the edges (or a lot of help). Good lighting will set your video apart from all the wannabes – even if you look and sound like a Booby. 
What’s my budget?
Before you start video production you MUST ask yourself this question. Seriously everyone, know your budget upfront to save headaches down the road. Let your budget drive how much you spend – from hiring a pro to buying the gear yourself.
